Hello Kitty 40th Anniversary Collection: Red Bow Beauty Diaries & Pop-Up Party Palette from Sephora

I'm not the only one that turned 40 this year! Hello Kitty, one of the world's most beloved figures also celebrated her 40 year milestone in 2014. To celebrate the occasion and her enduring legacy of friendship and happiness, Hello Kitty launched their 40th Anniversary Collection, a fun beauty range exclusive to Sephora stores. Among the ...

Make Up For Ever Artist Shadows (Review, Photos & Swatches)

In celebration of Make Up For Ever's 30th Anniversary, the brand recently released their new collection of Artist Shadows - an extensive range of highly pigmented eye shadows three years in the making! The breakthrough formula is based on Pigment Atomization (maximizes color delivery up to 88%) and Water-Blend Technology (allows for even texture & blendability). The ...

Reitmans Shop’n Style Parties Offer Expert Style Tips!

Winter clothing doesn't always have to be cold and drab like the weather. I personally love to wear black all year round but for many of you, wearing the season's dreary uniform (i.e. all black) can certainly get depressing. Reitmans and Canadian fashion guru, Erica Wark have teamed up to offer consumers style tips to get us ...

GOSH Mineral Powder: Photos, Review & Swatches

On days when I don't feel like wearing BB cream or liquid foundation, but I still want to cover redness and even out my skin tone, I typically reach for a mineral powder. Gosh Cosmetics makes one that offers medium to full coverage and has a light & silky texture. It's basically a loose powder that blends easily ...

mark Wonderfleur Color & Fragrance Collection plus New Bath & Body Offerings

With Fall in full swing, I wanted to share a great seasonal collection with you from one of my favourite mail order brands - mark! Their new Wonderfleur Color & Fragrance Collection is fun, feminine and perfectly on trend. Wonderfleur's fragrance collection combines a whimsical floral fragrance and a luxurious body cream. The Eau de ...

WMCFW: Backstage with REDKEN Canada + Giveaway

A few weeks ago while at World Mastercard Fashion Week, I saw first hand how Redken's 3-Step Regime transformed hair for the runway. As the official hair sponsor for the show, Redken invited me backstage to meet with Jorge Joao, (Redken's lead hairstylist) and his creative team and to watch the models get #redkenReady. This season, ...