MAC Eye Shadow Collection (Side by Side Photo Comparisons)

I often get asked on Twitter, which MAC eye shadows I personally own and which are my all-time favourites. Another common question I get asked is what my top choices would be for someone just starting out with makeup. I was inspired to do this post after seeing my friend Lette's collection on her blog, "The Beauty Sheriff". ...

Review: L’oreal Paris Rouge Caresse Lipstick (Review & Swatches)

L'Oreal Paris will be launching the Rouge Caresse Lipsticks in Canadian drugstores later this month. From what I gather, they are already available for purchase in Europe/UK and may/may not be available in the USA already? If not, they will be soon. Although these are already being compared to the Revlon Lip Butters, I think the L'Oreal ...

News ALERT: Sigma Beauty adding to the Sigmax Line

Sigma Beauty is adding to their popular Sigmax & Precision Lines by adding the new F88 & P88!!I am a HUGE fan of Sigma's synthetic brushes and will definitely be picking up these 2 new brushes to add to my collection.   Priced at $16 and $14 respectively, these will be available on Sigma's website ...

Travelling to LA for IMATS 2012

On June 22nd I flew out to Los Angeles for 4 days, mainly to attend the International Makeup Artist Trade Show (IMATS) in Pasadena, California and do some sight-seeing. My first IMATS experience was a year ago in Toronto. See my post on that here. For general information on IMATS click here.Pasadena Convention CentreOOTD: Lace ...

Marcelle / Annabelle Beauty Unveiling 2012: New Products

This past week I attended the Marcelle & Annabelle Beauty Unveiling Event in Toronto. Media and fashion industry people had the wonderful opportunity to mingle with the companies’ product gurus and learn about their new products. Despite being exhausted after work, I couldn't pass up the opportunity to get a sneak peek at the products and meet up with fellow Toronto Beauty ...