The Makers of Cake Beauty Introduce “be Delectable” Products Exclusive to Target Canada!

be Delectable (by the makers of Cake Beauty)

Cake Beauty is a proudly Canadian, premier bath and body brand, most commonly found at Sephora or your local Winners store here in Canada! This Spring, they will be coming out with a sweet new product line called “be Delectable”, which will be sold exclusively at Target! Developed by Heather Reier, Cake Beauty creator, the new line includes a luscious five-piece collection, available in four decadent fragrances (see below).



Cake Beauty products are made using 90-95% raw and natural ingredients, which makes them nourishing and results-oriented. Developed with indulgence in mind, the be Delectable line is a combination of the world’s finest natural ingredients including coconut oil, aloe vera and shea butters and formulated entirely free of parabens, sodium chloride, phthalates, GMO’s, mineral oil, gluten, petrolatum and triclosan. 

Be Delectable Products: Ultra Nourishing Hand Cream ($12) > Ultra-nourishing hand crème enriched with shea butter, coconut oil and aloe vera.Decadent Hair & Body Mist ($10) > Perfectly balanced mist. Spray on hair/body for a fresh, clean smell all-day.Supremely Rich Body Wash (not pictured) ($10) > This rich blend of coconut oil & aloe vera nourishes, hydrates and softens skin. Super Smoothing Body Polish ($14)> Body scrub that smoothes away dull, dry skin. Made with coconut oil, aloe vera for moisture and fine apricot shells to smooth & exfoliate. Triple Moisture Body Lotion ($14) > Indulge in 3x the softness, 3x the smoothness and 3x the richness with this blend of coconut oil, shea butter & aloe vera. 


“When Target Canada approached us to design an exclusive collection, we were absolutely thrilled with the opportunity,” said Cake Beauty founder, Heather Reier. “Our recipe for success is creating decadent formulas paired with delicious scents and Be Delectable was developed starting with these tried and true elements, while taking into account the convenience, a Target customer appreciates.”

be Delectable Body Lotion

be Delectable Hair & Body Mist

be Delectable Hand Cream

be Delectable Body Polish


I was already excited about Target coming to Canada but it’s also really great to see Canadian brands like Cake Beauty popping up on their shelves. I’m most interested in trying the Hair & Body Mist in Coconut & Cream and the Hand Cream in Lemon & Cream. What are your favourites from this new line?