NEW: Kérastase Unveils “Couture Styling” The Era of Hair Couture

I know it’s only Spring but this Fall, Kérastase is launching “The Era of Hair Couture”, 11 iconic products from 2 ranges that have been inspired by the wants and needs of women and hairdressers. With unprecedented ease of use and sensual textures, “style is no longer about function….it’s now all about emotion”.  The new products were designed to bring hair to new heights and re-invent hairstyling. I was able to try a few of their new products recently (before they hit stores soon) as well as speak to the brands’ team of experts at the One-One Studio in Toronto. Keep reading for details……. 

 Kérastase Couture Styling – Fall 2013

Kérastase’s products from the new Designer” range infuse the hair for a velvety effect. Spray a Porter, their new toulsed effect spray adds flexible texture to the hair. The micro-spray dispenses from a pump nozzle, making it super easy to apply. This product combines the brands’ flagship active ingredient Xylose with a water-based lotion and magnesium sulfate for texture. The effect is sculpted “ocean spray” styles without the sticky effect of other “salted” formulas. I personally have been loving this product and use it in my hair while dry and/or damp. It provides texture without the stickiness…. and smells great too!
Lift Vertige is a new root-uplifting gel that guarantees a “higher hair” effect, delicate softness and shine. This ultra-soft gel is alcohol free, non-drying and contained in the airless pump dispenser.

 Kérastase Couture Styling – Fall 2013

The other 3 new products from the Designer Collection are:
Mousse Bouffante – A luxurious Volumizing Mousse
Forme Fatale – A voluptuous Blow-Dry Gel
Boucles d’Art – A scultural Aqua-Mousse for Curls
   
In addition to the Designer Collection, the “Perfector” range offers the “styling effects every woman desires”. Lacque Couture & Lacque Dentalle are two micro mist fixing lacquers that offer 24h anti-frizz and a velvety feel. Gloss Appeal is an instant shine top coat that sets hair fibers and makes hair shine, Touche Finale is a super shine polishing serum, Short Mania is their new sculpting base and Powder Bluff is a dry shampoo.
Kérastase Designer (Green) & Perfector (Purple) Ranges

Kate Moss, supermodel is the spokesperson for Kérastase’s new Couture Styling line. This partnership marks the first time the L’Oréal-owned Professional Hair Care brand has collaborated with an international face. “She was an obvious choice, says Françoise Lehmann, General Manager of Kérastase, who describes the new line as being all about style and liberty of movement”.


Spokesperson Kate Moss
One-One Studio in Toronto
Salon Stylists using Kérastase’s New Products on Media 
Blowout Using Kérastase Designer Series: Spray a Porter & Mousse Bouffant

Have you ever used a Kérastase product?  

Do you have any recommendations for me? Leave them in the comments section below.